8 Ideas How To Start An Online Business? Bits of Advice And Tips
With no investment, it is impossible to make decent money online. However, you can earn some amount of money trying to pay per click, surveys and similar websites. But be cautious about doing that because a lot of scams are waiting out there. Firstly, I would recommend doing research and look for reviews.
What do you need to start an online business?
1. Get a good web hosting. Poor web hosting can harm website’s speed and cause other technical problems. It is not good for SEO (Search Engine Optimization) as well. Do the research and take a lot of time when choosing a proper hosting company. I strongly recommend cloud hosting which saves from a lot of trouble. Remember, all web hosting companies will say that they are the best. But decide wisely and clearly.
2. I purposely skipped the base when starting an online business – the website. Basically, you can buy a website anywhere. The most important factor is a good hosting. The other mandatory key thing is a proper domain name. The domain names can be found at Name.com and in other similar websites. A lot of people will say to pick up your own niche. That’s a good idea but it is better to focus on making your own brand. I think it is a lot better for a long term investment than only one narrow niche. However, niche-based websites are required to get profits faster. I strongly recommend having more than one niche, for example, cars, sports and so on.
Try to choose the right theme for the website. The feedback from the people can help a lot on this. Do not be scared to change your themes. However, make back-up and copies of all of your information before doing that. Do not lose your work and data. Changing themes are an unpleasant task but be up to date at all times.
3. Post quality and unique content regularly. Most importantly, comply with search engine optimization (SEO). All of this can be found studying material provided by Google and using free Google tools like Google Webmaster Tools. Additional marketing advice is mandatory when doing this because Google will not provide a clear and concise answer. It is a good idea to have at least one paid source of marketing advice or people who teach how to do online marketing the right way. Anyone who says that you can find everything for free is lying for themselves because it will take even more time to do that and it is not going to be easy to understand.
Hire some writers helping to build the content. It is going to be more expensive for professional posts, topics and articles, especially good in SEO. This is going to take a lot of time and efforts. Keep in mind to use additional paid tools when preparing the articles. This is because to analyze everything all the time. One wrong slip can cause a lot of trouble in your website’s rankings. Do not forget to monitor everything carefully. Siteliner is a great free tool when analyzing website’s whole health, duplicate content and the rest.
4. Build traffic. What I mean is a good organic and human traffic to any website. Be cautious when buying cheap traffic because it can be bots which can lead to decreasing website authority and rankings. Do not use paid traffic offers like Rebrandable Traffic because what you get is junk traffic. The same applies to the most Traffic Exchanges and other cheap traffic offers or promotions. Posting quality content regularly can help a lot when getting traffic. Google Adwords, Twitter Ads, LinkedIn Ads, Pinterest Ads are handy when choosing paid traffic sources. As you can see those sources must be reliable. Paid traffic sources like Udimi also may help. But all that paid traffic will be expensive so planning the budget will be crucial. At this point, 500-600 USD will be spent monthly if you want to see any tangible results. Yes, understand it right. A lot of people will not make it because they will not risk that 600 USD. I would suggest investing 1000-1200 USD monthly if you can. Find additional resources on how to manage and use paid traffic campaigns.
I purposely skipped Facebook Ads at first because there are some negative feedbacks about making it profitable. Some people invested in Facebook Ads and did not receive anything except loss. But test it for yourself. Some people create bad campaigns or crappy content and expect that this is going to be profitable. However, the concern is serious so everyone should not let the guard down.
5. Register and apply for affiliate marketing programs and partnerships. This is a huge source of money. But do not get fooled by fancy invitations to register for affiliate marketing. It is advisable to do that but do not expect to make some money for free. An investment is required sooner or later to get paid. A lot of people will be screaming that you can do that for free but consider that in 99,99 per cent cases it is impossible to do that even using free social marketing. Gather all you can get from quality content writing, paid quality traffic sources, maintaining your websites and blogs. Believe me, this is not a picnic when trying to achieve your results faster.
Do not forget that affiliate products must be relevant to the content. When writing about shoes do not place a promotion about computers. The same applies to the ads if it is used in the article. The main rule here is to integrate affiliate products naturally and with some relation. A lot of websites use advertising everywhere and sometimes obviously too much. Try to distribute those ads nicely and in an appropriate manner. Do not make readers suffer from annoying ads in the content. The outcome could be losing them eventually.
The big advice is to use sponsored content advertising because it provides with interesting articles and other ads. It looks more natural as well. Keep in mind that a lot of ads and banners will conflict with https security layer. Try not to lose that security layer for credibility. When having thousands of traffic it is a good idea to use pay per view ads.
6. Use writing and grammar checking tools. Grammarly is a great tool to use in any business. It can check grammar, spelling, style errors. I recommend using a paid version because it will get better results. But you will have to pay for it which again the decision is needed in that spending or saving dilemma.
7. Get quality good images and pictures copyright free. You can do that on websites like Pixabay. The best option would be to get professional pictures but this is going to be very expensive. The photographs charging ridiculously expensive lately. The same applies to any design. But this is essential for better business and results. I suggest trying to choose from free versions or make it for your own. Then after a little bit of studying your pictures would look more professional.
8. Remember that any real business takes some time. It can be profitable or unprofitable. There is always a risk so do not rush to quit usual job. But try not to give up easily even if it is a big minus in the beginning.